What is in a business name

In our sport some of the terms and names are used over and over. Pool Room names like The Corner Pocket, Breakers, The Pool Room, Break Time, Shooters etc. can be found everywhere. So why aren't these business' crying foul? Because, this is just silly. The names they chose easily lets us pool players recognize their business as a pool room.

When you start a business, you put a lot of thought into a name for it. Do you go with a unique name like Ebay (which doesn't describe the business) and Trademark it? Or do you simply use descriptive terms like Pool Room Tees which really is descriptive of what I do. Looking at my name - Pool is the Sport most of my designs feature, Room when put with the first word - is where we play our sport, Tees is what I sell. http://www. PoolRoomTees.com


Now that being said lets think about Cue makers. I'm sure some of them use the term Pool Cues. You also have same names, SE Cues (South East Cues) but you also have SE Cues (Special Edition Cues) only the font changes on their SE Cues logos.

So now, What is in a Name... A great point to ponder today!